Sales Process Playbook

This detailed playbook provides sales professionals with a structured framework for managing the sales process within an organisation.
It includes:
– Step-by-Step Process Flow: Outlines essential subprocesses such as Lead Generation, Sales Proposal Development, Closing the Sale, and Post-Sale Follow-Up, with clear actions, decision points, and error-handling procedures to ensure efficient and effective sales management.
– RACI Framework: Clearly defines roles and responsibilities for each task in the sales process, ensuring that sales managers, marketing teams, sales representatives, and support staff are accountable and engaged at every stage.