Product Development Cycles Process Playbook

This detailed playbook provides product managers, project teams, and stakeholders with a structured framework for managing product development cycles within an organisation.
It includes:
– Step-by-Step Process Flow: Outlines essential subprocesses such as Idea Generation, Feasibility Analysis, Design, Development, and Commercialisation, with clear actions, decision points, and feedback loops to ensure efficient product development and successful market launch.
– RACI Framework: Clearly defines roles and responsibilities for each task in the product development process, ensuring that project managers, product teams, marketing managers, and engineering teams are accountable and engaged at every stage, promoting seamless collaboration and innovation.